The Rise of Sports Technology: How It’s Changing the Game
Front-office and performance teams now co-own data platforms.
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The Rise of Sports Technology: How It’s Changing the Game
Unified data environments are reducing silos between coaching, medical, and commercial teams. APIs now feed performance, ticketing, and partner analytics into a single view, speeding up decisions.
Vendors are responding with modular products that clubs can extend themselves, lowering integration pain and putting data governance at the centre.
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